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Faceted Navigation: SEO and Best Practices
The more time your users spend finding what they are looking for, the fewer conversions and, consequently, the lower the revenue you will achieve. This is why faceted navigation is a fundamental tool. However, it is important to know that faceted navigation can present SEO challenges. Issues like duplicate content, overloaded search indices, and crawl budget waste are just some of the critical problems you might encounter. In this article, you will discover what faceted navigation is, which SEO problems it can cause, and, most importantly, how to prevent them.