Who Hype Agency are
A New Vision for Digital Marketing in Dubai
Born in the heart of Dubai, HYPE is the specialist web marketing agency of ARMS & McGregor International®.
We were created to cut through the digital noise, offering our clients a powerful combination of strategic insight and technical mastery.
We don’t just follow trends; we build data-driven strategies that deliver measurable growth and a tangible return on investment, leveraging the solid foundation and business acumen of a globally recognized advisory firm.
HYPE is the result of a strategic union between two leaders in their respective fields.
This partnership fuses high-level business strategy with unparalleled technical expertise in the digital landscape.
Makram Hani: The Strategic Visionary As the founder of ARMS & McGregor International®, Makram Hani brings a formidable track record of entrepreneurial success and strategic investment. His vision is the driving force behind HYPE, ensuring every digital strategy is perfectly aligned with our clients’ broader business objectives. Makram’s experience in building successful ventures provides the leadership and commercial acumen that transforms marketing efforts into core business triumphs.
Andrea Giudice: The SEO Pioneer Andrea Giudice, in the SEO field since 2000. Andrea Giudice has been mastering Search Engine Optimization since 2000. He is a technical authority in the SEO and SEM fields, renowned for his ability to achieve top rankings in highly competitive sectors. Andrea brings a profound, practical understanding of search algorithms and digital mechanics, ensuring our strategies are not only innovative but also flawlessly executed for maximum impact.
Our foundation: the power of ARMS & McGregor International®
HYPE operates as the dynamic digital arm of ARMS & McGregor International®, a global advisory firm established in 2007.
This connection provides us with unmatched strategic depth and a legacy of trust and excellence. Our clients benefit from the stability, ethical standards, and innovative spirit of an established industry leader, combined with the agility and focus of a dedicated web marketing agency.
Our Philosophy: Strategy Meets Execution
We believe that exceptional results are born where visionary strategy meets flawless technical execution.
Our approach is built on a scientific, data-centric foundation.
We analyze, we plan, and we execute with precision.
For us, web marketing is not just about visibility; it’s about engineering sustainable growth and building a dominant online presence that drives real-world success for our clients.